The Results

…and the crowd goes wild
“Everyone can go home, Yokohama just won SEMA”. We didn’t say it – the fans did. By the time we’d tied a bow on the efforts with our SEMA stunt, social media was buzzing and ADVAN’s newest family member was forever cemented in the sub-brands history. 


1.75x lower CPM than previous benchmark


Apex page views driven

3x LOWER  

Cost Per Click than previous benchmark

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